Diversified Founder & CEO Redefining the Benchmarks of Leadership
Fred D’Alessandro Named One of 10 Most Innovative CEOs Revamping the Future
Fred D’Alessandro, Diversified founder & CEO, has never been accused of resting on his laurels. That’s why, in its most recent edition, CIO Look has named him one of the “10 Most Innovative CEOs Revamping the Future,” and more specifically, a CEO who is redefining the benchmarks of leadership.
Many know that in the early 90s, Fred departed from the world of being a broadcast engineer to pursue his own business venture. “Innovation requires a willingness to leave your comfort zone in order to pursue something new and never before accomplished,” he says. “Failure was not an option, and that’s always been a personal driver for me.”
Since then, through his leadership and development of the most talented individuals in the industries Diversified serves, Fred has grown a small integration start-up in New Jersey into a multinational, multi-disciplined, billion-dollar company. What’s more, he himself has grown from an engineer within the business into an entrepreneur and one of the most innovative CEOs driving the future of that business.
Fred strongly believes that the future is digital, and his mission for Diversified is to enable that reality in the years to come. Amid the 2020 global pandemic, Diversified has even been able to pivot and expand its already diverse portfolio of solutions to include new offerings that meet today’s changing needs. “Understanding the rippling costs of unreliable technology—both financially and otherwise—Diversified is providing new technology-embedded services to meet the changing health-related needs of clients when they step out of their confines to face the world as the pandemic abates.”
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