Diversified Appoints New Chief Operating Officer, Bolsters Organizational Structure to Support Global Leadership Position

Johan Claassen joins the Diversified team, taking on the role of COO as Kevin Collins sets his sights on scaling the company’s international presence.

KENILWORTH, NJ—Diversified, a leading global technology solutions provider, has appointed Johan Claassen as the company’s new chief operating officer (COO). Kevin Collins will continue to serve as president of Diversified with a strong focus on the company’s growing international business.

“Diversified’s growth over the past several years, both domestically and internationally, is unprecedented in our industry. To maintain our high client satisfaction rating and optimize our operations, we sought a new COO who could alleviate Kevin of the double-duty he was previously tasked with and allow him to focus on international expansion as well as client and vendor relations,” commented Fred D’Alessandro, founder and CEO of Diversified. “Johan’s track record of improving operational efficiency for global organizations stood out as proof he would be a great fit, and I am confident that bringing him onboard will make our organization even stronger than it is today.”

Claassen has held various leadership positions throughout his career and has built a strong reputation for increasing profitability through holistic productivity and operational improvements. He is a board member of the Technology Services Industry Association’s (TSIA) Industrial Equipment Advisory Board, a member of the Society of Maintenance and Reliability Professionals and a Certified Maintenance and Reliability Professional. Claassen also volunteers in community outreach projects like Backpack Attack for students in need.

“I couldn’t be more excited to join the Diversified team,” said Claassen. “From my experience thus far, I can already tell that this company is special and destined for truly great things. I am honored to be part of the journey and can’t wait to start working alongside my new teammates to navigate the opportunities and challenges that lie ahead of us.”

Reporting directly to D’Alessandro from Diversified’s headquarters in New Jersey, Claassen will be accountable for driving operational excellence across the entire enterprise.