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COVID-19 Business Continuity Planning

Effectively Using Digital Signage to Keep Critical Information at the Forefront

CDC Message Marriott Marquis SignWith the news changing daily and even hourly in some instances, our partners and clients are working around the clock to deliver messages about the pandemic. While many people have been able to transition and work remote, that’s certainly not the case for everyone. Now more than ever, digital signage is a crucial tool in communicating with on-site employees, customers and even passengers.

Data integrations enable your digital signage network to be updated in real time with critical information. Messages posted on Twitter, LinkedIn, Slack, MS Teams, Yammer, Social Chorus and many other channels can be instantly added to your digital signage playlists. What’s more, you can configure these data feeds to control which messages play on each display, floor, building, campus or region. If you’re looking to simply maintain updates and awareness on the coronavirus with your playlists, third party content providers have begun offering dedicated news feeds.

As business operations are placed under a microscope and changes implemented as we continue to feel the impacts of COVID-19, it’s comforting to know that your digital signage network can still remain a vital source of information with very little effort. When life returns to normal, and our offices, schools and even Times Square are filled again with humanity, the data integrations set up now will continue adding value to your digital signage network.

Contact us to learn more about these solutions that will enable you to better leverage the visibility and messaging of your network today and enhance your overall content strategy for the future.